The holiday season kicks off Monday, Nov. 2, with the release of the 2026 We Energies Cookie Book.
This year’s Cookie Book is overflowing with 38 delicious treats from home bakers across the state that will make your baking spirits bright. This year’s book features baking tips and advice from recipe submitters.
“I always sift my flour and dry ingredients. It makes a huge difference in the final product,” says Sharon Zawicki from Muskego. She submitted Mimi’s Sugar Cookies found on Page 6.
Leitita Trathen from Kenosha says, “Before I even start baking, I make sure all my ingredients are measured and ready.” Her Crispy Oatmeal Cherry Cookies can be found on Page 16.
The best baking advice we heard? Remember to have fun.
The 2026 Cookie Book offers a variety of treats from fruity flavors like Cherries and Cream Cookies, to nutty and bold tastes like Nana’s Coffee Toffee Cookies. We hope you will find some new favorites to try.
There are many ways to get your free Cookie Book:
- The 2026 We Energies Cookie Book will be available online Monday Nov. 2, starting at 8 a.m.
- The book will also be available at events statewide throughout November.
- Pick up a free copy at our signature events Saturday, Nov. 7, 9 a.m.-1 p.m. at American Family Field in Milwaukee or Fox Cities Stadium in Appleton.
Cookie Book by the numbers
This edition marks the 98th anniversary of the We Energies Cookie Book, a tradition that started in 1928 to promote electric appliances. In 2025, nearly 230,000 books were distributed to customers. View previous editions of the Cookie Book in our Cookie Book archive